Four Ways to Topple Your Negativity Bias

Thumbs downNegative events are sticky.

In seventh grade, a classmate with whom I’d had very little interaction, Scott, walked up to my locker and offered me some unsolicited counsel. “If you ever want to get married,” he spewed, “I would get rid of those Coke-bottle glasses and seriously consider some braces. Otherwise, no one will ever marry you.”

I later learned the act was preceded by a dare from Scott’s friends. Regardless of myriad apologies and even compliments from the eventually regretful Scott, it made no difference. The damage was done. In spite of many wonderful school memories, over the years I have often remembered that moment, that hurt, and that feeling of helplessness.

As adults, we still fall prey to ruminating on the negative. Envision a performance evaluation in which your boss profusely praises your superhero-like capabilities and then, at the very end, slips in one tiny suggestion for “development.” Later, you replay the evaluation in your mind. All of the positive comments melt away and you’re left focusing on that one small request for improvement. Sound familiar?

If you have a penchant for detecting and dwelling on the negative, it’s no cause for alarm. In fact, you are simply a product of intelligent human design where bad overpowers good. That’s right: Humans were designed to be keenly aware of negative circumstance, as it helped our ancestors survive.

Think about cavemen who went out gathering food for their families. Those who survived did so because they were sharply attuned to attacks from saber-toothed cats lurking in the bush. In modern times, we don’t have a regular need to run from predators, yet what remains with us is an evolutionary imprint called the negativity bias.

The negativity bias is a tendency to have greater sensitivity to negative than to positive events. In fact, researchers posit that, psychologically speaking, negative events weigh close to three times more than positive events. While this bias may serve us in situations related to survival, it can cause distress in everyday encounters. So the question becomes: How can we topple this negativity bias?

The trick is to make positive events stickier than negative ones. Here are four research-based techniques to do just that:

  1. Savor the good stuff. Studies from the field of neuroscience indicate that, while negative events may be seared into your mind almost instantly, it takes five to 20 seconds to emotionally absorb positive events. As such, when something positive happens in your life, stop and take at least five seconds to bask in the joy of the event. Extend your positive experience with your senses; explore what you feel, hear, smell, touch, and see.
  2. Express gratitude. Keep a gratitude journal and write down three good things every day that happened during the preceding 24-hour period. Remember, you can be grateful for both big and small things. Writing down the good stuff can help you stay attuned to those things for longer periods of time.
  3. Conduct a news fast. In the news business, they say, “If it bleeds, it leads,” because negative events attract a greater audience. While it’s great to stay informed, it is not necessary to consume negative news all the time. Try taking a 24- to 48-hour break from the news, stick to headlines only, or research some good, hopeful news to balance your intake of current events.
  4. Make accurate judgments. Part and parcel of the negativity bias is overestimating threats. Mother Nature would rather have us perceive something as more dangerous than it actually is so we will react promptly. In essence, humans tend to magnify the bad stuff. To neutralize this cognitive distortion, remember to remain accurate in your interpretation of challenging events. Whether it is a performance evaluation or disagreement with your spouse, gather all of the data points, negative and positive, before making a judgment.

Try incorporating one of these practices into your life on a regular basis and watch that negativity bias begin to topple!


  1. Baumeister, R. F., Bratslavsky, E., Finkenauer, C., & Vohs, K. D. (2001). Bad is stronger than good. Review of General Psychology, 5(4), 323-370.
  2. Beck, A.T. (1976). Cognitive therapy and the emotional disorders. New York: International Universities Press.
  3. Emmons, R. A., & McCullough, M. E. (2003). Counting blessings versus burdens: An experimental investigation of gratitude and subjective well‑being in daily life. Journal of Personality and Social Psychology, 84(2), 377-389.
  4. Fredrickson, B. (2009). Positivity: Groundbreaking research reveals how to embrace the hidden strength of positive emotions, overcome negativity, and thrive. New York, NY, US: Crown Publishers/Random House.
  5. Lewis, M. D. (2005). Self-organizing individual differences in brain development. Developmental Review, 25, 252-277.

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The preceding article was solely written by the author named above. Any views and opinions expressed are not necessarily shared by Questions or concerns about the preceding article can be directed to the author or posted as a comment below.

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  • grace h

    January 14th, 2013 at 4:44 PM

    In my house we don’t just do the news fast for a day or two, it is a strict rule in my house that we don’t ever watch the news. If I see something online that I think is relevant then of course I will share it with my family. But I have found that the only think that the local and national news cycles were doing was making the children afraid and distrustful and I want them to maintain their innocence just a little while longer. At first I missed it, but now it just seems so depressing when I do catch a story here and there that I find I don’t miss it at all anymore.

  • Lisa

    January 20th, 2013 at 10:57 AM

    You are so right I have sworn off news for the most part since the elections were over. News is causing people I feel to become more divisive and unwilling to see any commonality to one another. It does cause fear, mistrust and can make a person lose all hope in humanity. Glad I’m not the only one. Journalism really needs to educate themselves on the cause and effect they have on society as a whole and individuals. They do rarely check facts and its all about reporting first and reporting in a way that causes anger and hatred towards others if they don’t have the same viewpoint.

  • Andor

    January 14th, 2013 at 11:47 PM

    Feels like this happens to me all the time.Never pleasant but I just cant help it.I keep envisioning events of the day and the only things I think about are the negative ones and the positive things just disappear.Should try the things you have suggested, will hopefully benefit from them.Thanks for the help.

  • rhett

    January 15th, 2013 at 3:43 AM

    My theory is that when you pay more attention to the good than you do the bad, then that’s when you are making progress against the negative.
    All the bad stuff only has power when you let it. Ignore it, and you will see that it doesn’t have quite as much power anymore.

  • T.L

    January 15th, 2013 at 12:56 PM

    Never too easy to overcome negative thoughts.But if you surround yourself with good things and look at what is going right then the negatives will slowly clear the way..I used to focus on the negatives myself but with a little work I seem to have helped myself and I can now look at the positives more easily.It takes work but is not something that is beyond you!

  • kimmie

    January 15th, 2013 at 1:20 PM

    ha! there are some people who will never be able to see the sun for all the clouds they place in their lives

  • Jim

    January 16th, 2013 at 2:37 PM

    Why is it that in life the negatives are the things that grab and hold our attention and not the so many positives that are put in front of us that we are unwilling to acknowledge and recognize? It makes me sad sometimes when I loom back and think about all of the good things that I probably missed because I was so busy trying to stay one foot ahead of the bad.

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