5 Simple Ways to Optimize Your Website to Get More Clients
Presented by Perry Rosenbloom on 05-23-2016 at 9 a.m. Pacific (noon Eastern)
What good is a practice website if it does not help you reach people seeking therapy? Unfortunately, it is not uncommon for mental health professionals to invest significant time, energy, and/or money into a website for their practice, only to not see any new clients come as a result.
Having led his team at Brighter Vision in building over 600 custom therapist websites in the last year, Perry Rosenbloom, CEO and Founder of Brighter Vision, will share industry tips designed to increase the number of people contacting a clinician through their website during this 1-hour marketing webinar. Perry will highlight strategies that clinicians can implement on their own, without any coding knowledge or background in websites, and he will respond to questions from participants during the question-and-answer periods.
Topics covered during this marketing webinar will include growing an email list from website visitors, a 5-minute trick that will ensure people can place calls directly through a website, writing strategies for producing effective website content, making sure Google can fully understand clinicians' websites, and clarifying calls to action for visitors to the website. Each strategy outlined in this presentation is designed for therapists or counselors to be able to implement on their own websites in under an hour and to produce a positive improvement on the number of people contacting clinicians through their websites.
This marketing webinar is designed to help clinicians:
- Write effective website content for search engine optimization (SEO) and utilize writing strategies to convey a sense of one's personal/professional identity.
- Adjust website settings to optimize client contacts.
- Describe the importance of growing a newsletter list to reach new potential clients.
- Identify tools designed for growing a professional newsletter list.
If you have any questions or concerns about this live marketing webinar, or would like more information, please contact us here.
How the Web Conference Works
Attendees who register for this event will log in to the web conference center by using a computer and calling in to the teleconference line. Attendees will be able to ask live audio questions via phone and/or submit text chat questions via computer. Live streaming video and/or document sharing will also be available to participants. Alternatively, attendees may dial in to the teleconference line only, though attendees dialing in by phone only will be unable to ask questions. Attendees may also access the web conference on a smartphone or tablet.
All are available to GoodTherapy.org members at no additional cost.
Continuing Education (CE) Information
Please note: This 1-hour marketing webinar is not a continuing education (CE) event. As such, no CE credit hours will be provided by GoodTherapy.org or GoodTherapy.org's CE sponsor approval organizations for attending this marketing webinar.
To see GoodTherapy.org's upcoming and archived CE events, all available with CE certificates for members, please visit our CE page, here.
This marketing webinar is available at no cost to GoodTherapy.org members.
This event has already taken place. An audio recording for this event may be available in the Member's Area.
Meet the Presenter
Perry Rosenbloom is the CEO and Founder of Brighter Vision and has bootstrapped the business from day one. Over the last two years, Perry has guided Brighter Vision to becoming a worldwide leader in custom therapist website design. Perry's vision and experience in the web development industry have helped Brighter Vision become a reliable, high-quality product and service for hundreds of mental health professionals. Having worked directly with his team and the mental health practitioners they serve to develop customized, effective websites, Perry is uniquely positioned to speak to the best strategies for designing and optimizing a private practice website. You can learn more about Perry and his work at www.brightervision.com/about.