Ruby Avila-Herrera

Licensed Marriage & Family Therapist

Ruby Avila-Herrera

Licensed Marriage & Family Therapist

Telehealth Available
Professions: Marriage & Family Therapist
License Status: I'm a licensed professional.
Primary Credential: LMFT - 122786
Billing and Insurance:
I am an in-network provider for:
  • Aetna
  • Anthem
  • Blue Cross Blue Shield (BCBS)
  • Cigna
  • Coventry
  • Coventry Health Care
  • Health Net
  • HealthNet
  • Health Net of California
  • Managed Health Network (MHN)
  • MHNet
  • MHNet Behavioral Health
  • Optum
  • Optum/United Health Care
  • Optum Health
  • Oscar Health Insurance Co.
  • SutterSelect
  • UMR
  • United Behavioral Health
  • United Health Care
Free Initial Consultation
Weekend Availability
Evening Availability


Susanville, California 96130
Hanford, California 93230

My Approach to Helping

I have been working in the mental health field, in different capacities for 20 years. My goal in therapy is to provide a safe and inspiring space. My approach is always honest and direct, but gentle and dialogic. I take into consideration my client’s internal resources at the time and want to support them in understanding their feelings and behaviors and help guide in the journey to increased self-awareness and owned responsibility in the areas of life that have become overwhelming, with the end goal of healing and resolution. I enjoy especially working with Transitional Age Youth, but also have experience with adults and children. I have experience in working with mood disorders, anxiety disorders, adjustment disorder and stress, trauma and schizophrenia.

Services I Provide

  • Consultation
  • Individual Therapy & Counseling
  • Telehealth

Ages I Work With

  • Teens
  • Adults


  • Spanish

Client Concerns I Treat

  • Borderline
  • Depression
  • Self-Esteem
  • Stress
  • Suicidal Ideation and Behavior

Types of Therapy

  • Cognitive Behavioral Therapy (CBT)
  • Solution-Focused Brief Therapy (SFBT)
  • Trauma-Focused Cognitive Behavioral Therapy (TF-CBT)

See other therapists in Susanville, CA.

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