Therapists have a wide variety of online and in-person resources available to help build a private practice, but many private practice owners struggle with knowing how best to market their practice once it is established. Some clinicians turn to the internet for new ideas to grow their practice, while others seek advice from colleagues or friends. Whether its developing those ideas or bouncing from one idea to the next, private practice therapists have the potential to experience burnout while trying to achieve business success.  



In this 90-minute marketing webinar, private practice expert Joe Sanok, LLP, LPC, NCC will share proven strategies top private practice therapists use to increase income and maximize efficiency. He will also help clinicians identify ineffective business ideas that have been tried many times over but fail to produce their intended results. 



Joe will guide attendees through any feelings of uncertainty about "doing it right" to being confident in the business of private practice. He will also discuss "leveling up" with networking and exploring opportunities such as keynotes, podcasts, courses, and beyond. Joe will help attendees develop clarity about their next business steps by applying a proven formula for success in private practice so they can create a business that matches their ideal lifestyle. 



This marketing webinar is designed to help clinicians:




  1. Recognize common mindsets of counselors in private practice that can inhibit success.

  2. Apply a formula that top private practice owners use to streamline time and increase income. 

  3. Utilize community connections to become the "it" practice in town.

  4. Implement automated processes to bring in passive income and attract ideal clients.

  5. Design strategies for "leveling up" beyond local private practice to develop keynotes, podcasts, courses, and/or national influence.



If you have any questions or concerns about this web conference, or would like more information, please contact us here.


How the Web Conference Works

Before the scheduled event, all registered attendees will be sent a reminder email from GoodTherapy.org with specific instructions on how to log in to the web conference center, as well as links to optional handout materials if applicable. 



To attend the event, registered attendees will log in to the web conference center using a computer or device (smartphone or tablet with internet access) and calling in to the teleconference line on a phone. Attendees will be able to ask live audio questions via phone and/or submit text chat questions via their computer or device. Attendees who are logged in to the event center will be able to see live streaming video and/or document sharing. Alternatively, attendees may dial in to the teleconference line only, though attendees dialing in by phone only will be unable to ask questions. 



At the conclusion of this event, participants will receive an email with information about how to request a CE certificate in the GoodTherapy.org Member's Area. To confirm attendance, participants must enter the start and end codes announced at the beginning and end of the live presentation. Participants will also be prompted to complete an online survey evaluating the event. Participants will need to complete this online survey within six days after the event. Once completed, participants will be able to download a copy of their CE certificate instantly. 



For additional information about this event or our CE grievance procedures, please contact us here.


Continuing Education (CE) Information

There are no continuing education credit hours offered with this recording.

Registration Information

Premium and Pro Membership with GoodTherapy includes access to this web conference at no additional cost, as well as other member benefits such as a profile listing in GoodTherapy's Therapist Directory. Not yet a member? Sign up for a Premium or Pro Membership, here.

Mental health professionals who are not members can access the homestudy recording for $15.50. Sign up here to purchase this CE course and earn a CE certificate.

Event Reviews from Members

Meet the Presenter

Joe Sanok, LLP, LPC, NCC

Joe Sanok, LLP, LPC, NCC is a mental health counselor, speaker, business consultant, and podcaster. Joe currently hosts a leading podcast for counselors, The Practice of the Practice Podcast. With interviews with Pat Flynn, John Lee Dumas, Chris Ducker, Rob Bell, Glennon Doyle Melton, and Lewis Howes, Joe is a rising star in the speaking world! Joe is also a writer for PsychCentral, has been featured on the Huffington Post, Forbes, GOOD Magazine, Reader's Digest, Bustle, and Yahoo News. He is a keynote speaker, author of five books, and a leading consultant.



Joe's keynote and podcast topics include:





Joe also has custom talks available and his approach incorporates story, humor, research, and practical application.



For more information about Joe and his work, please visit www.practiceofthepractice.com.